Since its creation in 1863 by Luigi Rossi, Martini Rosso Vermouth has become a symbol of Italian tradition. This vermouth is notable for its secret blend of botanicals, both native and from far lands, with Artemisia being one of the main ingredients, cultivated and harvested near the Martini house in Pessione. Its aroma offers a complete experience thanks to the selected herbs that contribute bitter notes, balanced with the sweetness of fine sugar, creating a rich sweet-and-sour experience. The award-winning recipe of this vermouth has remained unchanged over the years, guarded only by a few people in the world.