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Don Julio distinguishes itself as a premium tequila, whose production is based on absolute dedication. This commitment comes from the vision and exceptional character of Julio González. Beginning his career as a farmer, González recognized potential where others only saw common ground. His meticulous attention and effort transformed tequila, the traditional Mexican drink, into one of the most valued and sought-after spirits globally. His passion for caring for the agave, treating each plant with the care of a parent, permeates every aspect of Don Julio, from cultivation to the brand culture.

Don Julio Blanco, an ultra-premium and best-selling white tequila in Mexico, serves as the cornerstone of all the brand's variants. This is produced using fresh agave and a traditional distillation process, resulting in tequila in its most authentic expression. Characterized by a subtle agave sweetness that intoxicates the senses, followed by incomparable softness and richness. The finish is pure and clear, with notes of black pepper and a herbaceous aroma. With its vibrant agave flavor and citrus touch, Don Julio Blanco transcends the experience of an ordinary tequila, making it perfect to enjoy with friends. The best way to enjoy it is in a luxury margarita, prepared with agave nectar, lime and ice, marking an alcoholic content of 38%.