Stevia is a non-nitrogenous natural sweetener that is extremely sweet. In its pure state, it is 300 times sweeter than sucrose. Organic, gluten-free, no added sugars, organic, vegan. Targeted at: Those who wish to sweeten their drinks and desserts naturally, avoiding the use of sugars and their unwanted effects. Interesting facts: Some medical studies indicate that the active ingredient in stevia (stevioside) induces the beta cells in the pancreas to produce significant amounts of insulin on their own, which helps reduce blood glucose levels, the cause of type 2 diabetes.